Revival of the Bicycle / Shanghai EXPO 2010

case
CLIENT: ODENSE MUNICIPALITY
PROJECT: WORLD EXPO – SHANGHAI EXPO 2010
LOCATION: SHANGHAI, CHINA

Odense city’s contribution to EXPO 2010, Revival of the Bicycle, was Denmark’s first best practice case at the World Expo.

Kvorning designed the exhibition project and supervised the construction of a 500 m2 pavilion in which the typical Danish bicycle culture was presented with a slight twist of Hans Christian Andersen.

Odense’s project was exclusively nominated to be realized on location in China, facing competition from cities such as London and Milan. Kvorning delivered exhibition, identity programme, graphic design and more.